Thursday, August 12, 2010

Inspiration from an Unlikely Source

I love food. I love to cook, I love the way fresh food smells and tastes. I love all aspects of food, even grocery shopping. A pile of fresh vegetables at our Farmer's Market here in Raleigh is a work of art to me: the colors are so intense and all the hues blend so naturally. I haven't seen any two vegetables that clash when they are placed side by side. However, I'm not going to rhapsodize about food (I'll save that for another day :'D). I thought I'd share how I was inspired to re-work a series of print articles I have been working on for some time now.

While I was sitting at my desk thinking about the Farmer's Market and how I'd like to go this weekend to stock up on fresh veggies and herbs, it dawned on me that I need to spice up my original articles' concept. Something just wasn't quite right about them but I couldn't figure out what that 'off' thing was. I knew they had good bones but really needed a dash of something before I pitched them for publication in my targeted markets.
I am going to keep my original concept but work it from a food angle. This is the 'umph' that was missing.

Food is fun. It's love in a bowl. It's comfort, it's sexy, it's nostalgic and a promise of the future. It reflects societal notions and economic conditions. It is inherently plain but beautiful when prepared to one's liking.

Whoda thunk it? I'm back at work on my articles with a fresh outlook and a huge dollop of inspiration from a pile of vegetables.

Until next time,

"Either you decide to stay in the shallow end of the pool or you go out in the ocean." ~ Christopher Reeve

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